The digital explosion has forced CMOs and CIOs to work more closely together, but that doesn’t mean they work together well. Most CMOs see marketing as the natural leader of digital technology...
Why the hybrid cloud is the best option for enterprises
With the benefits of cloud undeniable, enterprises are moving more aggressively toward growing cloud investments. Cloud migration mostly started with smaller businesses, who are naturally less...
Tags cloud solutions, digital technologies, hybrid cloud, Digital Transformation
The four models of digital transformation
The best way to manage digital at your organisation will depend on your individual situation. While no two companies are the same, they tend to follow one of four models: informal, centralised,...
Why creativity and innovation are critical for organisational success
As we become a more technological society, we’re also becoming a more creative society, because many of the routine tasks that used to take up a lot of time and effort have become automated and we...
Tags business success, collaboration, Innovation, customer experience, IT